Fast moving consumer goods for meaningful experiences

Fast moving consumer goods
for meaningful experiences

Products that delight

From embossed coffee cups in Costa to packaging for luxury drinks brands, we place the consumer at the centre of the design process so our product not only delights customers, but communicates and grows the brand.

Our FMCG programme is focused on connecting with people to truly understand users and consumer behaviour. Product innovation arises from new and unique insights which enable us to create products that enhance lives and inspire loyalty.

At IDC we are able to undertake research observation and test rigs to really understand the inner-workings of consumer behaviour.

Examples of our FMCG developments