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We innovate to create successful products which improve people's lives.

IDC (Industrial Design Consultancy Ltd) is a leading product design and development company with offices in the UK and China. We are dedicated to applying our creativity and expertise in industrial design, mechanical and electronic engineering to ensure your development project results in a commercially successful product.

Innovation is at the core of what we do - researching and exploring the needs of users, defining the ideal user experience and then harnessing and developing the technology needed to deliver that in a commercially effective product. At IDC, we do more than create the design - we support you through every step of the process including IP generation, protection and regulatory approvals. Being a product design consultancy certified to ISO13485 for the development of medical devices allows us to guide you through the approvals process for European CE (MDR), US FDA and China NMPA registration.

Our teams in London and Shanghai work with companies around the world to ensure they not only get innovative new products, but that they also get high quality, cost effective and reliable production delivered on time and on budget. A recent analysis of client projects showed that 91% of our work went on to become successful products in the market – a record few in our industry could match.

With over 50 years of experience, by choosing IDC you’ll be investing in a trustworthy partner with the skills, experience and processes to get your next product to market.

Key Services


IDC led a professional, well coordinated and clear development programme. The overall completed design achieved our desired goals and the product remains one of the most innovative 'all in one' video laryngoscopes available.

Adrian Waterton   | Venner Medical

Delivering breakthrough IP

As a leading product design consultancy IDC offers mechanical engineering, industrial design, hardware and software engineering services all under one roof. We have built a track record of creating product innovations for our clients and creating global Intellectual Property, allowing many companies to be the leaders in their space and achieve long-lasting success in the market.

China studio for global support

Having a design team in Shanghai has allowed us to provide many benefits to our clients. IDC were the first British product design agency to open a design studio in Shanghai and we have supported many clients in a number of different ways:

  • Globally supported product development programmes
  • Manufacturer/product sourcing and validation
  • Trusted, reliable 'on the ground' support
  • Local, native-speaking designers and engineers
  • Knowledge of the Chinese market
  • Product naming strategies for Western brands entering China
  • Conducting research programmes to uncover user insights

Recent Projects

Recent Posts

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Get in touch

For new business enquiries please contact our Studio Manager, Tiffany Hutchings. | 01753 547 610

To find us, visit the Contact page.

Join us

We are always interested to hear from talented people who share our passion for product development.

Please visit our Careers page to learn more.