Work / Case Studies / Consumer / Angel Star Dolls

IDC Create’s Social Awareness through Playtime

Angel Stars Limited
Angel Stars Dolls

IDC created an aesthetically pleasing doll to cater to the specific requirments of our client, Angel Star Limited. The dolls were created to raise social awaerness to children and adults by supplying disadvantaged children with a soft replica for every doll sold.

IDC was asked to translate the 2 dimensional illustrations of the 4 Angel stars doll concepts into 3 dimensional production dolls of high quality. It was a requirement to sculpt and create realistic characters that allowed a range of characteristic body movements.

IDC managed the project and was responsible for all aspects of development including sculpture, outfits, accessories, packaging, selection and management of manufacturer. IDC also carried out research on standards and environmentally friendly materials for the dolls. A range of accessories for each character was developed from concept sketches. Tooling and the manufacturing process were also managed, from pre – production prototypes to evaluation of tooling and parts approval.

The final dolls were created to look beautiful, be fun to play with, and durable so that the enjoyment continued for many years.